SEO Services
SEO that ranks where your customers actually look.
Google is still the biggest channel. But your customers now also ask ChatGPT, Perplexity and Google's AI Overviews. We build SEO programs that win in all of them — using real content, real technical fixes, and answer-first writing AI engines can quote.
The short answer
SEO is the work of getting your business to show up when people search — on Google, on AI search engines like ChatGPT and Perplexity, and inside Google's AI Overviews. We do it with content built around real questions, technical fixes that make your site fast and crawlable, and structured answers AI engines can lift directly into responses.
What you actually get
Keyword and topic research
We pull the actual queries your customers and competitors are ranking for using live SERP data — not stale databases. Then we cluster them into pillar topics so every page has a clear job.
On-page and content SEO
Real, useful content written in your voice. Optimized titles, headers, internal linking, and answer blocks that target both Google rankings and AI search citations.
Technical SEO
Core Web Vitals, crawlability, schema markup, sitemaps, redirects, canonical tags. We fix the foundation so your content can actually rank.
AEO & GEO (AI search optimization)
Answer Engine Optimization and Generative Engine Optimization — making sure ChatGPT, Perplexity, Claude and Google AI Overviews cite your pages when people ask about what you do.
Local SEO
Google Business Profile, local landing pages, NAP consistency, reviews, geo-targeted content. Critical for service businesses with a physical footprint.
Reporting that means something
Monthly reports tied to leads and revenue — not just rankings and impressions. We tell you what's working, what's not, and what's next.
Who this is for
- →Service businesses (roofers, contractors, trades, home services) who want a steady flow of inbound leads.
- →Ecommerce brands losing organic share to bigger competitors.
- →Local businesses fighting for the map pack in their service area.
- →Founders tired of agencies that report on rankings but never on revenue.
Where we work
We're based in Parry Sound, Ontario and work with businesses across Canada and the US. Most clients come from Ontario and the GTA, but our SEO model travels — geo is a variable, not a limit.
Questions, answered
How long until SEO actually works?+
Honest answer: 3 to 6 months to see meaningful movement on competitive terms, faster on long-tail and local. Anyone promising page-one rankings in 30 days is lying. We focus on long-tail wins early so you see traction while bigger terms cook.
Do you guarantee rankings?+
No — and neither should anyone else. Google decides rankings, not us. What we guarantee is the work: research, content, technical fixes, AEO optimization, and transparent reporting. The rankings follow when the work is done right.
What's the difference between SEO, AEO and GEO?+
SEO is for traditional Google search. AEO (Answer Engine Optimization) is for AI assistants like ChatGPT and Perplexity that answer questions directly. GEO (Generative Engine Optimization) is for AI-generated results like Google's AI Overviews. We do all three because that's where your customers are.
Do you do local SEO?+
Yes — Google Business Profile, local landing pages, citations, reviews, geo-targeted content. It's a core part of what we do for service businesses.
Will I own the content you write?+
Yes. All content lives on your site, in your CMS, under your domain. If you ever leave, it stays.
Related services
Ready to stop leaving money on the table?
Book a free 30-minute strategy call. We'll look at where you are, where you want to go, and tell you exactly what it would take to get there. No pitch. No pressure.
Book Your Free Strategy Call📞 705-346-0366 · ✉️ info@growupseo.com